The shared vision for the future of the Town of Blowing Rock is one of a vibrant mountain village resort community that welcomes all with its charming authenticity and unique sense of place. As a premier destination for visitors to North Carolina’s High Country. Blowing Rock will provide abundant opportunities for outdoor recreation, shopping, dining, lodging and entertainment in a memorable setting that cannot be duplicated elsewhere. With a focus of maintaining its rustic authenticity, the community will continue to exemplify the western North Carolina vernacular through its architecture, its culture and by preserving and protecting the natural beauty of the mountain landscape. As a full service community, residents and visitors will continue to enjoy high-quality services and amenities that make the Town a desirable place to live or visit year-round. Moving toward this vision, the community will embrace change while remaining vigilant to ensure that the Town’s unique character and quality of life are not compromised.